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Build your audience!
Check out some great, hands-on tips to grow your fanbase in a quality and strategic manner HERE.
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Social tips for 2020!
This helpful and oh so colorful slideshow lays out predictions for the year in the social media & marketing landscape. Dive in HERE.
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Does Spotify’s Marquee borderline on pay for play?
This past October Spotify announced that it would be allowing labels to pay to “drive incremental streams” for their artists. Under constant pressure to remain profitable, Marquee seems to be part of this initiative. But since Spotify is notably against “playola,” how is this different?
Read the full article here.
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Wanna join new social media communities?
HERE is a list of some music business Facebook groups you should check out!
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Spotify is going the social media platform route by testing out a new ad feature where labels would be able to pay for promo.
Indie labels and independent artists are not happy about this news. They believe, understandably, that it’s going to favor big artists with much larger budgets – a trope streaming has always helped to combat.
Read the full article here.
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Spotify got a good end of year report card.
Spotify is still on top. They are adding roughly twice as many subscribers per month than Apple, hitting 113 million paid and 248 million total at the end of September this year. Check out where Spotify predicts it’ll be by the end of the year, the unveiling of their new CFO, and more.
Read the full […]
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Auxuman, an A.I. startup in London, has created an A.I. musical supergroup.
Virtual entertainment is on the rise. Is artificial intelligence in the world of music a fascinating technological advance or an immoral practice for capital gain?
Read the full article here.
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What if DSPs operated more like Netflix?
The major players in the Digital Streaming Platform world are copycats (or…smelly cats?) and it’s stunting their distinguishability. If DSPs stopped seeing all releases as having equal value intrinsically (disregarding the moral implications of this idea), having a catalog-exclusives strategy could boost revenue and make DSPs more distinct. Do you think they ever will?
Read the full […]
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Spotify acquires SoundBetter.
This helps Spotify achieve their ever-present goal of becoming a two-sided marketplace, meaning not just being a place music lives, but a resourceful tool for musicians, creators, producers, etc. as well. There hasn’t been specifics on how exactly this integration will work, but Spotify has confirmed it will be apart of the Spotify for Artists […]
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ARTIST INTERVIEW: Wild Love
We sat down with Nashville’s pop/rock band Wild Love to learn about their roots, inspirations, playing this year’s Live On the Green Festival and more!
SP: You guys have been a band for awhile now. How has the band evolved since it’s days of opening for The Mowgli’s, We The Kings, Great Good Fine Ok, etc. […]
